Characteristics (what it has to have):
Name of company/service offering
Purpose of brochure (to tell what the purpose of the co./service)
Background information
subheadings
Contact information
Pictures (co./service/people working/map)
Criteria (what makes it good):
Captions that match/go along with pictures
Slogan/ mission statement
Eye catching, colorful, interesting
Neat (vs. sloppy)
SHORT bullet points
“easy” to read/not overwhelming
Not too much writing
example1- TheVillagesInc.
Dill,TheVillagesInc.
example2- SilvercrestGroupHome
Dill,SIlvercrestGroupHome
example3- KokopelliGroupHome
Dill,KokopelliGroupHome
Characteristics (what it has to have):
Name of company/service offering
Purpose of brochure (to tell what the purpose of the co./service)
Background information
subheadings
Contact information
Pictures (co./service/people working/map)
Criteria (what makes it good):
Captions that match/go along with pictures
Slogan/ mission statement
Eye catching, colorful, interesting
Neat (vs. sloppy)
SHORT bullet points
“easy” to read/not overwhelming
Not too much writing